Effective date: April 1, 2026 · Last updated: July 10, 2026
Welcome to NovaFit. This Privacy Policy describes how MasFit Solutions ("we," "us," or "our") collects, uses, stores, and protects information about you when you use the NovaFit mobile application (the "App") available on iOS.
We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this policy or our practices with regard to your personal information, please contact us at masfitsolutions@gmail.com.
Please read this Privacy Policy carefully before using our App. By downloading, installing, or using NovaFit, you agree to the terms of this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not use the App.
In plain English: We built NovaFit to help you build better fitness habits. We only collect what is necessary to make the app work and your AI coach smarter. We do not sell your data. Ever.
NovaFit is developed and operated by MasFit Solutions, an independent app developer based in India. We are a small team building tools to help people build consistent fitness habits.
For any privacy-related inquiries, you can reach us at:
We collect information that you provide directly to us when you set up and use the App.
When you interact with Nova, your chat messages and any photos you share are processed to generate AI responses. This data is sent to a third-party AI service (OpenAI) for processing. This is explained in detail in Sections 5 and 6.
If you purchase Nova Pro, the transaction is handled entirely by Apple through the App Store. We do not collect or store your payment information, credit card details, or billing address. We receive only a confirmation of your purchase status through RevenueCat (our in-app purchase management service) to unlock premium features.
We use the information we collect for the following purposes:
We use Sentry, a third-party error tracking service, to monitor app crashes and errors. Sentry collects anonymized diagnostic data such as device type, operating system version, and crash logs. No personal information such as your name, messages, or workout data is sent to Sentry.
Nova is NovaFit's AI-powered fitness coach. She is powered by OpenAI's GPT language models. When you interact with Nova, your data is sent to OpenAI, a third-party AI service, for processing. This section explains exactly what data is shared, how it is used, and your rights regarding this data sharing.
Important: By using Nova, your personal data including chat messages, meal photos, and fitness profile information is sent to OpenAI (a third-party AI service) for processing. You will be asked to provide explicit consent before your first interaction with Nova. You can use all other features of NovaFit without using Nova and without any data being sent to OpenAI.
Your Nova chat data is sent to OpenAI, L.L.C. (headquartered in San Francisco, California, USA) through their API. The data is routed through our secure Cloudflare Worker proxy, which acts as an intermediary between the app and OpenAI. At no point is your data sent to any other AI provider or third party for processing.
When you send a message to Nova, the following information is included in the request sent to OpenAI's API:
This context is necessary for Nova to provide personalized, relevant coaching responses rather than generic advice.
OpenAI processes the data we send solely to generate a response to your message. According to OpenAI's API data usage policy (as of the date of this policy):
We encourage you to review OpenAI's API Data Usage Policies and OpenAI's Privacy Policy for the most current information.
Nova is an AI assistant and her responses may not always be accurate, medically sound, or appropriate for your specific health condition. See Section 7 for important health and fitness disclaimers.
Nova is AI-powered and can make mistakes. Use her guidance as a starting point, not a substitute for professional advice.
We have implemented filters to prevent Nova from responding to messages related to self-harm, eating disorders, or other harmful topics. If such content is detected, Nova will respond with a safe, supportive message and encourage you to seek professional help.
Before you can interact with Nova for the first time, the App will present a consent screen that clearly explains:
You must explicitly tap "I Agree" to proceed. This consent is recorded locally on your device. You will not be asked again unless you reinstall the App or clear your data.
You can withdraw your consent at any time by simply choosing not to use the Nova chat feature. All other features of the App (workout tracking, streaks, XP, achievements, progress tracking) function fully without Nova and without any data being sent to OpenAI.
If you choose not to consent to AI data sharing, you can still use every other feature of NovaFit. Only the Nova chat feature requires this consent. You will not be penalized or restricted from using non-AI features.
NovaFit, including the Nova AI coach, provides general fitness and nutrition guidance for informational purposes only. The guidance provided by Nova is based on widely recognized fitness and nutrition principles from established sources, including:
Not medical advice: NovaFit and Nova do not provide medical advice, diagnoses, or treatment plans. The information and guidance provided should not be used as a substitute for professional medical advice, diagnosis, or treatment. Always consult a qualified healthcare professional or certified fitness trainer before starting any new exercise program, making significant dietary changes, or if you have any concerns about your health.
Nova's responses are generated by artificial intelligence and may contain inaccuracies. Calorie estimates from meal photos are approximations and should not be relied upon for medical dietary requirements. Workout suggestions may not account for pre-existing injuries, medical conditions, or individual physical limitations that Nova is not aware of.
You are solely responsible for evaluating the appropriateness of any fitness or nutrition guidance for your individual circumstances. If you experience pain, discomfort, or any adverse effects while following any guidance from the App, stop immediately and consult a healthcare professional.
Your personal data, including your profile, workout history, streak data, nutrition logs, and achievements, is stored securely using Supabase, a cloud database service. Supabase stores data on servers managed by Amazon Web Services (AWS). Your data is protected by authentication and access controls so that only you can access your own data.
All data transmitted between the App and our services (Supabase, OpenAI via Cloudflare) is encrypted using HTTPS/TLS encryption. Your data is never transmitted in plain text.
We implement reasonable security measures to protect your information, including encrypted data transmission, authenticated API access, and row-level security policies on our database. However, no method of electronic storage or transmission is 100% secure. We recommend keeping your device protected with a passcode or biometric lock.
Your data is retained in our systems for as long as you maintain an active account. If you delete your account or request data deletion, your data will be permanently removed from our systems within 30 days. OpenAI retains API data for up to 30 days for abuse monitoring before deletion.
We do not sell, trade, or rent your personal information to any third parties. We do not share your data with advertisers. The following third-party services receive data as part of the App's functionality:
All third-party services listed above are bound by their own privacy policies and are required to protect your data. We have selected these services because they meet industry standards for data protection and security.
We may disclose your information if required to do so by law or in response to valid requests by public authorities (such as a court or government agency). We will notify you of such requests where legally permitted to do so.
If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you via a prominent notice within the App before your information becomes subject to a different privacy policy.
NovaFit may send you push notifications to support your fitness journey. We will always ask for your permission before sending notifications and will show you a clear explanation of what types of notifications we send before the system permission dialog appears.
You can enable or disable notifications at any time through your iPhone's Settings app under Notifications. You can also choose which types of notifications to receive. Disabling notifications will not affect your ability to use any core features of the App.
We will never send you promotional, marketing, or advertising notifications without your explicit and separate consent. All notifications in the current version of NovaFit are purely fitness-related and functional.
Depending on your location, you may have certain rights regarding your personal information. We respect these rights for all users regardless of location.
You can view all the data stored in the App at any time through your Profile screen, Progress screen, and workout history.
You can update your profile information (name, height, weight, training setup) at any time through the Profile screen or by asking Nova to update it for you.
You can delete all your data at any time. See Section 12 for details.
If you do not wish your data to be processed by OpenAI, you can simply choose not to use the Nova chat feature. You are not required to consent to AI data sharing to use NovaFit. All other features of the App (workout tracking, streaks, XP, progress) work without Nova and without any data being sent to OpenAI.
You can opt out of notifications at any time through your device settings as described in Section 10.2.
You have full control over your data and can delete everything at any time.
To delete all your data from within NovaFit:
This action is irreversible. All your profile data, workout history, streak records, nutrition logs, XP, achievements, and settings will be permanently removed.
Uninstalling the NovaFit app from your iPhone will delete locally stored data. To also delete your cloud-stored data, please use the in-app deletion option before uninstalling, or contact us at masfitsolutions@gmail.com.
Data processed by OpenAI through their API is retained for up to 30 days for abuse monitoring and is then automatically deleted. To request earlier deletion, please refer to OpenAI's Privacy Policy and their data deletion request process.
If you have any questions about data deletion or would like to submit a formal deletion request, please contact us at masfitsolutions@gmail.com. We will respond within 30 days.
NovaFit is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. The App is intended for users who are at least 13 years of age. Users between 13 and 18 should use the App only with the knowledge and consent of a parent or guardian.
If we become aware that we have inadvertently collected personal information from a child under 13, we will take immediate steps to delete that information. If you believe we may have collected information from a child under 13, please contact us immediately at masfitsolutions@gmail.com.
NovaFit is developed in India and is available globally. If you access the App from outside India, please be aware that your information may be processed in India and in the United States (where OpenAI, Supabase, Cloudflare, and other service providers operate), which may have different data protection laws than your country.
By using NovaFit, you consent to the transfer of your information to these locations. We take steps to ensure that your data is handled in accordance with this Privacy Policy regardless of where it is processed.
If you are located in the European Economic Area (EEA), you have additional rights under the General Data Protection Regulation (GDPR). Our legal basis for processing your data is your consent, which you provide by using the App and by accepting the AI data sharing consent screen. You have the right to access, rectify, port, and erase your data, and to object to or restrict certain processing. To exercise these rights, please contact us at masfitsolutions@gmail.com.
If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA). We do not sell personal information. You have the right to know what personal information we collect, to delete your personal information, and to opt out of sale (which we do not engage in). To exercise your rights, contact us at masfitsolutions@gmail.com.
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational reasons. When we make significant changes, we will:
We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of the App after any changes to this Privacy Policy constitutes your acceptance of the updated terms.
Previous versions of this Privacy Policy are available upon request by contacting us at masfitsolutions@gmail.com.
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please do not hesitate to contact us. We take all privacy inquiries seriously and will respond within 30 days.
For urgent privacy matters, please include "PRIVACY URGENT" in the subject line of your email and we will prioritize your request.